January 2007
Monthly Archive
General23 Jan 2007 11:04 am
Starting Your Home Based Business On A Shoestring Budget
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Starting Your Home Based Business On A Shoestring Budget
by: Stone Evans
Whether seeking a supplemental income or a full-time income, many folks have undertaken the task to discover a viable home based business solution to meet their personal needs.
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For most folks who contemplate a home business, a low-cost or no-cost solution is not only nice, but also very necessary. Many also seek to find a home business that will permit them to maintain their regular day job in order to protect their base income.
Taking the cautious approach to a home based business and keeping one’s job during the start-up period is often a very good decision. By maintaining one’s job, one can maintain the health of their personal finances while permitting their home business grow healthy and strong.
Fortunately, most home based businesses can be started with little or no cash, can be maintained on a shoestring budget, and can be operated successfully with only a part-time investment.
One day, the business will be strong enough to support itself and its owner. When that time comes, it will make good sense for the business owner to leave his or her outside job to dedicate more time to growing and maintaining their new thriving home based business. You will know when that time has finally arrived.
The nature of a home based business makes it easy and very realistic for most folks to take the plunge into home business ownership.
Yet, many folks put off starting their own home based business, because they have the misconception that they will have to risk thousands of their own hard-earned dollars at start-up. Then later, if their business fails, they fear they may be forced to take out a second mortgage on their house just to stay out of bankruptcy.
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Are you one of these folks? Do you let your fears of failure keep you from reaching for your dreams?
If so, then allow me to introduce you to a few home business ideas that you can start for less than $100 and can be started and operated very profitably as a part-time business.
THE LIFEBLOOD OF ALL SUCCESSFUL BUSINESSES
First of all, let me advise you to search out a business model that will deliver steady and repeat business. It is the one thing — above all others — that will assure that your company can survive the test of time.
HOME-BASED MAIL ORDER: Home-based mail order is a good example of how one can quickly grow a home business income. Mail order is a low cost start-up business that can be launched for around $100 USD.
With proper planning, your home-based mail order business will not require up-front inventory purchases. In the mail order business, it is not uncommon to rely upon drop-shippers for product fulfillment services.
By utilizing drop-shippers, we can sell the products, collect the money and then purchase the products from the wholesale outlet. The wholesale outlet will then put a return address for your company on the product packaging and deliver the product directly to your customer.
By using the following link, you can explore the drop-ship directory, which will let you explore the drop-shipping companies that will enable you sell 500,000 products from over 1,000 brand name manufacturers:
http://www.home-business.com/dropship.html
Your primary expense in the mail-order business is advertising. Classified advertising tends to be a relatively inexpensive form of advertising with thousands of outlets available to the small business owner.
WHOLESALE BUSINESS: Buy low — sell high. You can acquire high quality, top-of-the-line merchandise for a fraction of the retail cost. Starting a wholesale business would require a Wholesale Dealers Directory as your source for merchandise, such as the one above or the one listed here:
http://www.home-business.com/auction.html
AUCTIONS: Auctions can be an excellent source for buying cheap and selling high. Both government auctions and Internet auctions can lead to some excellent profit opportunities. Auctions are an excellent tool for both acquiring and selling merchandise.
MAKE AND SELL YOUR CRAFTS: Crafts are a hot seller at country fairs, swap meets or anyplace where people gather. Make your own crafts and sell them for a tidy profit!
SELLING INFORMATION: Selling information by mail is another good example of an inexpensive home based business start-up. One can gain the resale rights to information for usually about $50 USD. Other costs will include printer cartridges, paper and postage. There are plenty of free classifieds sites on the Internet, in which to successfully advertise your information.
WRITE INFORMATIONAL BOOKLETS: Write and publish your own informational booklets; sell them at a high price! All you need is a little know-how, a printer, paper and stamps. This is a GREAT home business idea! You can also sell the resale rights to others, for extra profits. In this age of the Internet, you may also take advantage of the fact that selling information is one of the most profitable endeavors one can pursue online.
OFFICE SERVICES: Offer office services for hire in your local paper. You’ll be surprised at the amount of regular office business that can be gleaned from one little classified ad. Word processing, typing, accounting, data entry, proofreading, transcription, promotional letters and newsletters. All these tasks can be accomplished right from your own home office.
AVON REPRESENTATIVE: Yes, Avon’s been around for eternity, hasn’t it? Then it’s not such a bad prospect as a home based business, is it? I once knew a woman who did so much business as an Avon rep. that she had people calling her and knocking at her door wanting to order products at all hours of the day and night! Once you are an established Avon representative, you, too, will turn a good profit.
CONCLUSION: On your search for the ideal home based business, try not to get caught up in any scams that will run off with your money. There are thousands of scam artists out there just waiting for the next sucker to come along. Remember, if it sounds too good to be true, then it probably is. Just use your good judgement and invest wisely in proven methods of earning extra income.
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About The Author
Stone Evans owns the Home Business Resource Directory where you can find everything you’ll ever need to start, run and grow a home based business at: http://www.Home-Business.com
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articles@home-business.com
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General21 Jan 2007 11:03 am
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General19 Jan 2007 11:00 am
13 Ways To A Build A List Of Readers Of Your Ezine
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13 Ways To A Build A List Of Readers Of Your Ezine
by: Joop Liefaard
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If you have an ezine or online newsletter you want to send it to potential customers. In order to send it you need a list of people who want to receive it. This article is about how you build a list of subscribers to your ezine.
There are many ways to approach people and ask them to join your list. Because that is what it is all about.
Building your list
What is already available?
Maybe your business exists for some time and you have already customers. Add them to your list. If you have salesmen or -women in your staff (in case part of your business is off-line), ask them about their contacts as well. Check business cards and business correspondence (bills, invoices etc.).
A form on your web site.
Place a form on your web site where visitors can subscribe to your ezine. You can find the html code for a form on the internet and often your web host company offers forms for free.
Ezine directories
Ezine directories are a great place for you to promote your ezine. There are ezine categories for any kind of business. Before you submit your ezine you have to make a description of it. The description has to be short and compelling and reflect what your ezine is about. Search in an ezine directory for ezines like yours and read the descriptions. This gives you an idea about how the description should be.
Here is a list of directories where you can submit your ezine. There are more. You can find them in any search engine.
- www.bestezines.com
- www.ezineaction.com
- www.ezine-dir.com
- www.ezinesplus.com
- www.ezine-universe.com
- www.ezinelocator.com
- www.ezinesearch.com
- www.ezine-swap.com
- www.newsletteraccess.com/
- www.promotefree.com/
- new-list.com
- www.newsletter-directory.com/
- Zinos
- Ezines Hub
- EzineLinks.com
- www.ezinedepot.net
- Electric Pen
Online advertising
Place ads online to promote your ezine.
Announcement Lists
Announcements Lists are email lists where publishers can announce their ezine. Every list has some rules you have to follow before announcing, like name of the ezine, circulation, a short description, age category, where to subscribe etc. You also have to subscribe to the group before you can post.
Here are url’s of some announcement lists:
- 1 List Advertising
- 100Sightings
- 2000 Publications
- A1Promo
- Add Your List
- All My Lists
- List Your List
- List Announcement
- eAnnounce
- List Advertise
- Get More Subs
- Get More Subs (Topica)
- Promote List
- List Builder
- Promote your List
Offline advertising
Place ads about your ezine in magazines, journals etc., that are related to your business and promote your ezine or online newsletter there. If you sell products about dog food, you may advertise your ezine in magazines and trade journals about dogs. You can also place a small ad in the pets section of your local newspaper and the pet store.
Flyers
Distribute flyers at busy traffic points in your city or at markets, related to your business.
Business card
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Mention your ezine and the subscribe email address on your business card.
Free Ads
Offer space for free ads. This attracts subscribers. If you consider doing this, don’t forget to include this option in the description of your ezine. When potential subscribers search the directories they can see that you offer space for free ads.
Signatures files
Include at the end of your outgoing emails a short message about your ezine. Mention in the sig file where they can find your ezine and how they can subscribe. Don’t forget to include the sig file also in your replies to emails.
Ad Swaps
Offer colleague publishers space for an ad in which he promotes his eziner. In return you can advertise your own ezine in his. Make for this purpose a compelling ad. The description of your ezine can be a guide for this. Here are some nice places for an ad swap:
- The Free Directory of Ezines
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- Internetmarketing-success.com
- List Directory
- Ezineswap.com
- Shann’s Ezine
- Money Minute Ezine
- SwapResources .com
- Binky’s Ad Swap Club
- BizPromo.com
- HomeBasedProfit.Com
- KCD Webdesign and Hosting
Ad Co-ops
An ad co-op means that you place ads that are delivered to you by an intermediate. A person who offers ad space on the net. You place the ads he acquires and in return you can add the email address of the person who advertises to your list.
Ad co-ops contribute a great deal in building your list and you will see a rapid grow but the subscribers are not always the subscribers you want. The importance is often exaggerated
Recommendation
Ask your subscribers to recommend your ezine to family, friends, acquaintances, colleagues, business relations etc. You can e.g. put a small form in your ezine where subscribers can enter the email address of friends, family etc.
In closing
As you see… there are many ways to promote your ezine and build a list. When you do a brainstorm session you may even find more.
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About The Author
Joop Liefaard uses his experience as a human resources manager to help home business owners to better organize themselves and their enterprises. Visit his website at http://www.compazz.com for information about home business opportunities and resources.
articles@compazz.com
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General15 Jan 2007 11:04 am
"I coulda' been a contenda"
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Is your site a “contender”? Or do you have a “limited
presence” online?
Maybe your site is a “900 lb. gorilla?”
What’s with all the jargon today?
Glad you asked.
A slick new “Visibility Index” opened recently that you
should try. It measures your website’s visibility on the web
by counting up all the links to your site. But rather than
simply telling you how many links you have across the world
wide web, this one rates you from “limited presence,” to
“contender”, “player” and even “900 lb. gorilla.”
The site also lets you enter up to four other URLs so you
can compare yours to them. What’s more, the results show
your URL among lots of popular sites on the web.
Not only is this free tool fun to try, it can reveal
important information about your web presence.
Give it a go at: http://www.marketleap.com/publinkpop/
I just ran my http://www.bizweb2000.com site through and it
was interesting to see it wedged between www.Coke.com and
www.SouthWest.com, but a bit shy of www.MarthaStewart.com
and www.GeorgeWBush.com. (See, I told you it was fun!)
But all fun aside, whether you find your site in the limited
presence category, or even “Contender” or “Player”, you
should always be working toward one goal — getting more
links.
Not only do lots of links bring the obvious — lots of
traffic, they also help you in another important race;
search engine ranking. Major search engines have been
relying more and more on link popularity as a deciding
factor in where they rank sites in their results pages.
- Could you become a gorilla?
OK, so how many links can you really get? Well, let’s be
honest. A lot has to do with your overall business budget
and specifically, your marketing budget. If you think you
can get to 900 lb. gorilla - that’s half a million links -
you could be setting yourself up for disappointment.
Take a look at the “gorilla sites”. Every last one is a
giant company with big marketing dollars, including presence
on television, radio, and the like.
So how about the next category down, “player” - with 100,000
links or more? Is it doable with a small or home business
budget?
Why not! Sure, it would be quite an accomplishment on a
limited budget, but it is possible. You just have to have a
plan. And I’d like to help you with that right now…
- Put a powerful “get links” plan in place.
So how does a site start moving up the list?
Simple. Get links. Or better yet, have a powerful plan to
continually get links.
But getting other sites to link to yours takes a bit of
originality. You can’t just slap up a “link to us” page and
hope the job gets done. (Well, you can, but don’t expect too
many quality links!)
Here are three link strategies you should consider. They are
not used at too many sites, they work well and they
can put you ahead of most of the pack…
1. Pre-license all your best stuff.
If you ever create your own tips, articles or content for
the web or email newsletters, consider pre-licensing it to
others.
If it’s content you write, pre-licensing it for others is as
simple as including a short footer after your work. It looks
something like this:
“You have permission to reprint what you just read. Use it
in your ezine, at your website or in your newsletter. The
only requirement is including the following footer…”
*Article by Your Name.
Visit www.YourWebsiteUrl.com for more original content like
this.
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If you’re a web designer you can use this strategy too!
Simply put a statement like that one above in your terms of
use page. Something like this…
“These images can be used freely. Please include the
following at your site…”
*Some images at this site, courtesy of Your Name.
For more original artwork for your website, visit
www.YourWebsiteUrl.com.
Getting the idea? See how this continually works to get you
links? There are lots of websites in need of decent content.
Supply it and you can benefit greatly - if you do it right!
2. Bribe webmasters into linking up.
Another strategy that can work very well is the “bribe”. In
a nutshell, you simply give something of value away to
anyone who links to your site.
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There are lots of ways to do this, and you are limited only
by your imagination. Here’s an example…
Just a few days ago I set up a new niche directory at my
site called the Internet Marketer’s Resource Directory. But
rather than a run-of-the-mill directory, it’s actually a
link generation tool that bribes my visitors into linking to
my site. It does this by offering two distinct rewards:
a. Marketers can get a free listing in the directory - a
link from my site to THEIR best Internet Marketing
Resources.
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b. When they reciprocate with a link back to my site, they
get a free book.
If you want to have a peek at how this works, see:
http://linksmanager.com/bizweb2000/
Now I’m not telling you about my directory to get you into
it. That’s already happening by itself. (My little niche
directory has generated 100 new links in just three days.)
The message I want to get across today is this:
- Never stop looking for links
I’ve been marketing online for five years. But I never stop
looking for ways to grow links into my site. And there are
endless opportunities for ANY webmaster to do just that. You
just have to use your imagination then ACT on your linking
ideas.
And there are lots tools available for you to use. Heck, I
found 69 indexing scripts just today at:
http://cgi.resourceindex.com/Programs_and_Scripts/Perl/
Pick one and run with it!
And if you’re not cgi inclined, there are also web services
that can automate your link growth ideas. The one that runs
my own little niche directory is called LinksManager
and it does everything from directory
creation, URL submission handling, email confirmations, and
reciprocal link checking. The system even gives away the
free eBook when reciprocal links are verified.
No matter how you do it, start growing your links. And
remember… the last thing you want is NO strategy. That may
leave you looking back a few years from now thinking, “If
only I’d had a link strategy, I coulda’ been a contenda.”
Start a solid strategy now and who knows, maybe someday your
site will be a 900 lb. gorilla!
About the Author
Article by Jim Daniels of JDD Publishing
Jim’s site is packed with free help for anyone trying
to start or grow a business online. Get your free help
today at: http://www.bizweb2000.com
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General14 Jan 2007 10:59 am
Developing an Effective Email Subject Line
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Direct Services Inc. has developed an Email Subject Line Tester. Use this free tool before launching your email marketing campaign to assess a subject line s vulnerability to both SPAM filters and human perception.
Miramar, FL April 18, 2005 Direct Services Inc. released a free, public version of its Email Subject Line Tester on LocalNews.biz. Developed in response to client demand, this interactive tool can be used to create a subject line and test its likelihood of surviving today s sophisticated SPAM filters for email marketing campaigns and the recipient s perception as SPAM.
Even the most carefully planned email campaign can be defeated by using a weak subject line the hook you need to capture your reader s attention. In compliance with recent CAN-SPAM Act revisions, your email may be blocked by SPAM filters if the subject line is worded questionably. If your marketing message does not arrive at the recipient s IN box, your efforts and marketing dollars will have been wasted.
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Direct Services Email Subject Line Tester will analyze the contents and syntax of your proposed subject line and offer guidelines for revision. With instant feedback, the subject line can be refined, re-tested, and improved until it is crafted to your satisfaction.
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Direct Services, Inc. is a national database development and marketing strategy firm based near Miami, FL. Its clientele includes both large and small companies, as well as Fortune 500 firms in the vertical markets of telecommunications, travel, retail, healthcare, finance, and professional services. For more information, contact Direct Services at 954-433-9810.
About the Author
None
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General13 Jan 2007 11:03 am
Benefits of DVR Players
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A DVR player’s best benefit is enabling people to have more control over their day-to-day schedules. A Digital Video Recorder (DVR) allows you to record video in digital format on the DVR’s hard drive. A DVR is a cross between a video tape recorder and a DVD recordable drive on a computer, but a DVR is a lot more. Here are some benefits of DVR players.
Watch Your Favorite Programs On Your Own Time.
With DVR players, you can record hours and hours of TV programs for viewing later. The amount of programs that you record is only limited by the size of your DVR player’s hard drive. This enables you to watch your favorite reality TV show or soap opera when you want to watch it. Surveys of DVR owners show that recording TV shows for future viewing is the biggest benefit for owning a DVR player.
Archiving Favorite TV Programs.
Some DVR owners use their DVR player to archive their favorite TV programs and TV series. Archiving is best if you hook your DVR player to your home computer network.
Digital TV Best For DVR Recording.
The recording quality of a DVR player is best when recording digital TV versus analog TV programs. This is one reason why DVRs got their start with satellite TV with the TiVo DVR. Satellite TV is digital. If you have cable TV, non-digital programs are getting to be less of an issue as many cable companies are now going digital. See TiVo and Satellite Company Deals
Bypass TV Ads, Instant Replay, Freeze Screen.
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Another popular benefit of DVR players is the ability to treat TV programs just like a DVD movie. You can by-pass TV ads, you can replay a TV program scene, or just freeze the screen. Studies show that many DVR owners still watch TV ads, but just bypass ads that are of no interest to them.
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DVRs Are Great For Recording Security Surveillance Video.
DVR players are quickly becoming the most popular way to record and store surveillance video. A DVR player frees you from having to handle bulky video tapes and also the digital images are of better quality than video. Businesses are the most avid users of DVR players for security surveillance recording. This is because DVR players practically make security surveillance hands-free with no changing out video tapes all the time.
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Share and Display Digital Media on DVR Player With Home Network.
DVR players are a great way to share digital media between your home network and your TV. Most DVR players are easy to hook up to your home network as they use an USB cable which is fairly standard way to hook up to computers. With a DVR player hooked to your home network or home media center you can view digital photos and other digital media on your TV. If you have two DVRs on your home network or media center, you can share digital TV programs. Another great benefit of hooking up your DVR player to your home network is that you can remotely schedule your DVR player to record TV programs.
About the Author
Randy McClure is a web site publisher of http://www.easyaccessclub.com . EasyAccess Club is an eCommerce resource for discount shoppers, small businesses, and churches. We provide discount shopping reviews of stores, feature discount stores, offer eTool resources, scam alerts, and eTips. Also, visit our other sites: Small Business Online - http://biz.easyaccessclub.com and Church Online - http://www.access-jesus.com .
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General11 Jan 2007 11:01 am
Great Plains Accounting Support overview for IT specialist
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Great Plains Accounting Support overview for IT specialist
by: Andrew Karasev
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Great Plains Accounting was popular accounting package for mid-size and small companies back in 1990th. As each product has its life time it is almost over for Great Plains Accounting Great Plains Software was purchased by Microsoft and incorporated into its business systems subdivision: Microsoft Business Solutions. Support for Great Plains Accounting was discontinued several years ago. Great Plains Accounting is btrieve based application and typical installation has GPDATA (with all the database files in) and GPCODE (with executable code this code is copied over the network and is executed on each workstation). Typical problems we see with GPA:
- No Techknowledge database for customers. In the case of Great Plains or Great Plains Dynamics/eEnterprise customer can do self-support. You need to login to Customer Source and open techknowledge database and try to get your problem found there with the solution. Great Plains Accounting techknowledge database is not available for former GPA customer you should call to your Microsoft Business Solutions Partner to have them access to proprietary information.
- Old Hardware. Great Plains Accounting typical system sits on Windows NT 4.0 (sometimes on Windows NT 3.5 or Novell). It was probably installed 5 or more years ago and sits in the very old computer hardware. You may expect (and we see it with our old-timers GPA customers) hard disk failures and RAM failures. We have to do regular fixes simply reinstalling either code base or database portions or both.
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- Workstation Locks and crashes btrieve origin of the system architecture uses brtieve files to store current processes status (batch posting, for example) in the file, controlled by posting workstation. In the case of the crash you often see the error message, like: Unable to access btrieve file for transaction recovery. Must run Btrieve first. Multiple scenarios might be applied for recovery. In this exact case you have to delete of rename BTR.TRN file to BTR.OLD - this file controls posting process and will be recreated next time you post
We (and Microsoft Business Solutions itself) strongly recommend you to migrate from Great Plains Accounting to Microsoft Great Plains standard 8.0 (budget version) or Microsoft Great Plains 8.0
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About The Author
Andrew Karasev is Chief Technology Officer in Alba Spectrum Technologies USA nationwide Great Plains, Microsoft CRM customization company, serving Chicago, California, Arizona, Texas, Florida, Georgia, New York, Australia, UK, Canada, Continental Europe, Russia and having locations in multiple states and internationally ( http://www.albaspectrum.com ), he is Dexterity, SQL, C#.Net, Crystal Reports and Microsoft CRM SDK developer.
akarasev@albaspectrum.com
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General07 Jan 2007 11:00 am
How and Where to Advertise Your Small Business Online
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OK, I’ll admit it, I’m a bit of a cheapskate when it comes
to marketing. I let my free ebooks, articles and newsletter
do most of my marketing work.
Though this is a great report, I regularly get astonished if it assists folks in any way.
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But I also realize that in order to succeed in business, you
must spend SOME money advertising. And I’ve been relearning
this lesson recently.
Today I’d like to share with you some of my own recent
results, so you’ll know exactly how and where you should
get started advertising online.
For starters, keep your wallet securely in your pocket.
There are three things you must do BEFORE spending ad bucks
online. And here they are…
1. Get a handle on how well your site does its selling.
Okay. Your access to this part supports the view that you are very much curious in ezine directory and . Keep reading, there are additional things to follow.
Figuring out how good a job your site does selling is
simple. Just look at your stats and do a little math. You
are after just one number… how much a website visitor is
worth to you. Or more simply, how much you should PAY for a
visitor.
To figure this out you need to first find out how many
visitors it takes you to get a sale. If you get 1000
visitors a week and 10 sales in that same week, then your
visitor to sales ratio is 100-1. If you average 20 sales
from those 1000 visitors, you are closing one sale for every
50 visitors. Once you know your own number, you will be able
to determine approximately how much a visitor is worth to you.
You simply take it one step further…
Let’s say you close 1 sale in every 50 visitors and your
average sale is $50. Simple math tells you that you could
pay up to a dollar per visitor and break even. So a good
goal would be to pay LESS THAN a buck per visitor. Any ad
buy that averages out to less than a dollar per visitor
should be profitable, provided the traffic is targeted. If
you aim to spend fifty cents per visitor you can double your
investment every time you advertise.
Of course there are lots of variables. Things like opt-in
email members you may receive from an ad buy and the repeat
visitors that your list generates. But you get the idea.
Until you know the above numbers for your site, you cannot
spend money wisely on advertising.
Once you have a handle on how much a visitor is worth to
you, the next step you must take before your first ad buy
is…
2. Set up your email address capture strategy.
If your site is closing one sale for every 50 visitors, you
may be satisfied. But if you are not offering a way for the
other 49 visitors to “stay in the loop” you are making a
huge mistake.
And it is simple to keep them from getting away. Just offer
them something of value in exchange for their contact
information. An example of one way to do this is offering a
free gift at your site and getting their name and email
address when they request it. Your gift can be a free ebook,
an email course or anything else your visitors would want.
You can get as many as 20% of your visitors to leave their
contact info if you do it right. That’s a lot of email
addresses when you start advertising and getting lots of
traffic.
But what do you do with the addresses?
You treat them like gold.
Regularly publish an email newsletter to your growing list
of addresses. Contact them and offer your expertise. Give
them more free, valuable information related to what they
requested originally. Make them feel special and grow a
community. This is how long-term profits are made online.
Once you have tackled the two items above, there is one last
step before you actually spend money on advertising…
3. Make sure you have a way to measure your results once
your advertising starts.
I do this simply by copying my main entry page and using the
new URL in the ad. When I check the stats my web host emails
me I can easily see how many visitors came through that URL.
This is just ONE way to track traffic. There are TONS more.
But you get the idea. You need some way to measure the results
of your advertising or you are wasting your money.
OK, once you have tackled the three items above, you’re all
set up to do some ad buys.
I have tried many strategies online and here’s the straight
scoop on what works and what doesn’t. I’ve ranked nine
online advertising strategies as follows…
Poor: Don’t waste your time.
Fair: Worth a try at least once or twice.
Good: A solid way to spend ad dollars.
Excellent: Should be a regular staple in any online marketing
budget.
OK, here they are…
1. FFA submissions (Free for all links pages)
You know, those interfaces that say “submit to 50,000
websites for a few bucks. Well, save your few bucks. FFA’s
had their time in the sun. They worked great when they were
first introduced. Now they are not worth a dime. Heck, even
if you can do a free submission it’s probably not worth your
time. The last three tests I ran submitted my URL to nearly
a half a million sites. I got four visitors. ‘Nuf said.
Rating: Poor
2. Bulk email
Sure, you CAN get website traffic using bulk email. You can
do it yourself or hire a company to hide behind. But the
fact is, you risk your business reputation and you’ll anger
a ton of folks. Your domain will end up blocked by many ISPs
and could even get sued. Unsolicited bulk email is not worth
the trouble.
Rating: Poor
3. Safe lists
This is a twist on opt-in email marketing where you pay for
the privilege of being able to send email to a list of other
marketers who have done the same. While I have not tried
this personally I can comment on it simply because lots of
my subscribers have tried it. And I have not heard one good
thing about it other than from people reselling it. The
folks that have used it have found that while safe list
“members” have agreed to be on the safe lists, most never
actually read messages or buy anything.
Rating: Poor
4. Banner Advertising
This is an “old school” advertising strategy that I have
been testing again now that prices are lower. And early
indications are that there is a solid reason for the
still-declining prices of banner advertising. My own
click-through rates been less that 1% so far, with a few
exceptions. But I do have some decent size banner ad runs
planned for the coming months at some busy, targeted sites.
Time will tell if I’ll continue with this strategy. If you
DO want to try banner advertising, ask the site you plan to
advertise at what the average click-through rates are and
what banners perform best. That may get you up to two or
three percent. If that will take you into profit, give it a
whirl. But most small and home businesses may be better
served using one of the five advertising methods remaining.
Rating: Fair
5. Opt-in list rental
There are plenty of companies that will rent you email
addresses that have opted in to receive commercial email.
And if the recipients are not being paid to read the
messages, that is they are genuinely interested in the
offers they signed up to receive, this strategy can be
profitable. The problem is you’ll pay from ten to twenty
cents per address and mailing to a list large enough to get
results from can be quite expensive. But if your budget can
handle it, you can generate some great trageted traffic.
Rating: Good
6. Paid Search Engines Submissions
While I highly suggest submitting to all the major search
engines that are still free (AltaVista, Lycos, Google,
HotBot, DMOZ and Direct Hit) this article is about “paying”
for advertising. And there are two paid search engine
services I have had very good luck with…
a. Inktomi’s Search/Submit at $30 a year, which gets your
URL into AOL, iWon, MSN and the Looksmart directory within
48 hours.
b. Yahoo! Business Express and sponsored site listings. The
business express service
costs $199 for non-adult sites, and gets you Yahoo!
consideration. While $199 is a little pricey for some
small business owners, a good listing at Yahoo! brings quite
a bit of extra traffic. Once you are listed, consider taking
advantage of the “sponsored site” offering for an additional
monthly fee. I am sampling this currently and it paid for
itself within the first few weeks. My results may decline as
more sites are added into the sponsored sites area but I’ll
keep an eye on things.
Rating: Good
7. Pay per click search engines
This advertising model offers a way for you to bid on search
terms and pay only when someone clicks through to your site.
I’ve been advertising with www.goto.com and findwhat.com
using this method and have had decent results. It’s easy to
control costs and your visitors are targeted precisely.
If you are not in a super-competitive keyword arena you can
do well with pay per click engines. For example, if you sell
web hosting, good luck getting traffic for less than a few
bucks a click. But if you have a smaller niche, this
strategy represents a great opportunity and is worth trying.
And if you DO find that this model works well for you, more
than 75 additional “Pay per Click” search engines can be
found at Alan Gardyne’s super-duper directory…
http://www.payperclicksearchengines.com
Rating: Good
8. Personalized Email Series
Here’s one that many marketers don’t talk about much. It’s
actually a secret weapon among many of the big name
marketers. You offer a freebie at your site and when your
visitors claim it you are not only added to your opt-in list
they are added to a series of personalized follow-up
messages that you pre-program. If you write a powerful and
effective series this marketing strategy can be one of your
top sales producers.
Rating: Excellent
9. Ezine Advertising
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There is no limit for us. You would explore other write-ups. We would forward you with resources at the end of this stuff.
Still the one. Some people think I recommend ezine
advertising because I have an ezine and I’m trying to sell
my own ad space. On the contrary, I’ve been trying NOT to
sell my ad space for the last few years. That’s why my own
rates are so high! I can run my own offers or affiliate
offers and make much more than I can selling the ad space.
Many other ezine editors are finding the same thing. While
this has resulted in rising ezine ad costs over the last few
years, one fact remains… ezine advertising is still one of
the most effective ways to get targeted traffic — cheap.
Just visit an ezine directory and search for ezines in your
niche market. Subscribe to a bunch and start reading them.
Look for larger circulation ezines that have a good
following. If you like the content then the thousands of
other readers probably do too. Place an ad and you’ll make a
profit, nearly every time. Top sponsorships work best if you
can swing it.
Rating: Excellent
About the Author
Article by Jim Daniels of http://www.bizweb2000.com
If you’re interested in starting or growing a business
on the Internet, Jim’s sites will help you save time
and money. He’s been making a living online since 1996
and knows the ropes. Visit Jim and get your free help!
As an individual hunting for ezine directory, you should have learned many contemporary things from this write-up. It’s been our frequent endeavor to check, write and forward stuff on .
Do return back to experience more wisdom on ezine directory and .
General06 Jan 2007 11:03 am
Basic Rules For Effective Email Marketing
We are synergising you in hunting the particulars on ezine publishing tips. It will impress you in a serious way. You need to understand the complete write-up to experience the change.
Copyright 2005 Ronald Gibson
If you want an email campaign to succeed, you don`t want to offend anyone when sending your messages. Turn off a consumer with your email and you can be sure they`ll tune out your message. Don`t let that happen to you
A message that earns respect has a better chance to make sales. That`s why our topic for discussion is email etiquette.
Train yourself to always — and I mean always — stick to the rules below when crafting your email messages.
Very well. Be frank in eliciting your perception on this webpage of ezine publishing tips.
We have many write-ups on which you can read over. Towards the closing paragraph, don’t be forgetful to find the resources on .
RULE #1 - ALWAYS WRAP YOUR LINES AT 65 CHARACTERS OR LESS
Whenever you write an email, always format the lines so that they`re 65 characters, or less, across. To do this, you may need to do a “hard return” by hitting “Enter” at the end of the line.
Wondering why you should limit your lines to just 65 characters? Good question! There are two reasons why “less is more”:
The first thing to remember is that looking at a computer screen for a long time causes “eye fatigue” for many readers. The shorter span of characters across the screen makes reading easier and more appealing to the recipient of your email message.
The other reason to go short instead of long is this: some email clients automatically enforce line-wrapping at 60-65 characters on received messages. If your email is wrapped at 70, the content will arrive all “chopped up.” This makes it unattractive…and worse — unappealing.
How do you get your lines to wrap at 65 characters? Some email clients, such as Outlook Express, allow you to set the line-wrap to any character-width that you choose. That means you won`t have to hit Enter each time after typing 65 characters. Makes life easier. You can also type 65 asterisks or dashes in a Notepad file to create a template. Then paste your email below it to see if any lines extend too far to the right.
RULE # 2 - BE CAREFUL USING ALL CAPS
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How many times have you changed the TV channel to avoid listening to a screaming car salesperson? No one likes ascreaming salesperson…and no one likes a “screaming” email message, either. Odds are, when someone has over-amped the volume of their message by using too many capital letters(not to mention too many exclamation points and other punctuation) - you`re going to be turned off.
On the Internet, email messages written in all caps are considered yelling. It`s okay to write some sentences and some words in all caps, but don`t go overboard. (As you can see in this message, I`ve tried to use capital letters to help break up sections of the content from time to time).
Remember that consumers buy from a source they trust. Emails in all caps are perceived as “shady” or uneducated, and have an appearance that damages the credibility of an offer.
RULE #3 - WATCH YOUR Ps & Qs (Spelling and Grammar)
Very well. Have you acquired the value of this write-up? I’m definite you must have.
Do go through our articles on too. We would offer you with resources at the close of this material.
Would you be influenced by an email selling you something that had noticeable spelling and grammar mistakes? Sure you would…and the influence would be negative, not positive! When a consumer reads a sales message that`s filled with errors, they think to themselves, “Good grief, this person doesn`t even take the time to get his emails right. His product is probably the same quality as his emails.”
When you`re in business, your image is your reputation and your reputation is the reason people buy from you or the guy down the block. It`s essential that you create an image of integrity, credibility, and honesty in the mind of your prospects. Sending emails filled with errors doesn`t hurt your professional image…it destroys it.
Follow these basic email marketing rules and you will dramatically improve your chances of being a successful email marketer.
About the Author
Ronald Gibson is a Web Designer and Web Marketer. He is the Webmaster of AffiliateUtopia.com, which offers information about some of the best money making opportunities on the Web. For more information, visit:
http://www.affiliateutopia.com/
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General02 Jan 2007 11:01 am
You Don't Have To Be Rich To Be A PC Gamer
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You Don’t Have To Be Rich To Be A PC Gamer!
There is a common misconception that you have to take out a second mortgage on your house if you want to get a computer that will run all of the latest and greatest games. I don’t know who started the rumor that you need to spend $3000 to get a gaming computer. The truth is, if you are smart about it, you can easily afford to get a high-end gaming computer. Here are a few simple rules to follow to put a gaming computer within reach.
Rule 1. Never buy the newest technology.
I know we all want to be the guy or girl with the newest toy, but you will never be able to keep up with technology. That top-of-the-line graphics card that came out today will be old news in just a couple of months and a new one will be released that is “so much better”. Guess what happens to the price of the new graphics card you just broke the bank on? It dropped by about 50%. If you would have just been patient you could have purchased it for a fraction of the cost.
Rule 2. You only have to keep up with the software.
Rule 2 closely correlates to Rule 1. It usually takes software companies two years, give or take, to develop a new game. During this time there are new technology breakthroughs. If they went back and re-engineered the game every time a new processor or a new graphics card came out, the game would never be released. Another important factor is that they want the game to be available to the largest number of consumers. For this reason they do their best to make sure the game can be played on a wide variety of systems. Check out the system requirements for some of the more popular games. A 1.8GHz processor and a Direct X 9 compatible graphics card will run just about everything out there. Granted you might have to turn some of the settings down but it will run it.
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Once you reach a certain point the added performance of the new technology is noticeable. For example, the Athlon 64 chip has been out for more than a year, yet there are very few applications that require a 64 bit processor. If you check out benchmarks on the new PCI Express graphics cards you will see that they are running games at 300+ frames per second. When you watch a movie it runs at roughly 60 frames per second. A game will still run relatively smoothly at 20 frames per second. Basically anything over 60 frames per second likely will not be perceived while playing the game. You will only see the difference in your benchmark programs.
Rule 3. Build Your Own Computer
This is important for two reasons. First, you can be assured of better quality components when you pick everything out on your own. When you buy an off-the-shelf system, chances are you are getting a big name CPU and everything else is most likely generic. Do you know what motherboard, power supply, or type of RAM you are getting? This of course, is my personal opinion, I’m not saying every manufacturer builds sub standard machines, but from experience I’ve had greater longevity from the computers I’ve built myself. I’ve also noticed that you will often get little system memory, unless you pay a great deal more for it. You will often get 256MB of RAM with these base system. Windows XP will run, but likely with problems, on 256MB of RAM. It seems to be the most stable with 512MB or more. Other areas they cut costs is by using integrated graphics chips. This saves them having to put in a graphics card, but you will pay the price for it when you try to play a game.
The second reason to build your own computer is that you can cut your costs by stealing parts from your old computer. You can save hundreds of dollars by reusing the drives, case, monitor, keyboard and mouse. Plus, you don’t have to worry about calling a technician to install RAM or a new graphics card because you’ll already know how to do it.
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How Much Can You Build A Computer For?
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I just checked out some pricing and you can build a very nice midrange gaming computer for around $600-$700 using an AMD Athlon 64 3000+. If you can steal a DVD drive from your old computer and maybe the case, you can bring the cost down even more. You can build a high-end machine for
under $1000. The internet is full of useful websites about
how to build computers. Look around and you’ll find all the information you need. There are several books published about the topic as well. If you follow these simple rules and do a little research you can enjoy all of the best computer games even if you are on a shoestring budget.
About the Author
Nathan Holsing is the editor of Gaming-Computers.net, a website that provides information and tutorials on building computers, hardware buying guides, and product reviews.
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